Prison Cocktail Bar

Launching on the 28th September behind the unassuming shutters of 212 Brick Lane will be London’s first pop-up Prison cocktail bar.

This immersive drinking pop-up will take inmates (guests) to a world of crime and corruption as they smuggle in liquor to be used to make delicious, bespoke cocktails.

This pop-up will run for three months and can cater for up to 30 inmates at a time. Tickets cost £30 for the experience and you will need to bring your own spirit of choice for the cocktails.

All convicted criminals, dressed in their orange prison jumpsuits, will get their inmate numbers upon arrival, before experiencing (temporary) life behind bars, learning the secret codes of smuggling contraband past prison security.

Once inside, guests will be able to sit either in cells or in the visitation area and enjoy bespoke, personalised cocktails made by an expert mixologist, and served in discreet containers to avoid getting caught by the warden. The concept aims to bring something completely new to a bar environment, with drinks crafted without rules and menus to follow, from highly experimental mixologists.

Alcotraz cocktail bar

Alcotraz is the brainchild of Sam Shearman, founder of Inventive Productions, who says, “Whilst being a hugely fun experience, Alcotraz will allow visitors to experience a world only seen by most in fiction”. As the London drinking and dining scene continuously offers up exciting new concepts, this immersive pop-up will take inventiveness to a whole new level, offering guests a truly unique and memorable experience that can’t be found anywhere else.


Launching: 28th September 2017 – 17th December 2017
Thursday-Saturday from 5-11pm
Bookings can be made online:
Booking fee: £30 (Includes 4 cocktails from your brought drink of choice + 1.45 hours inside the prison)

Address: Alcotraz Penitentiary, 212 Brick Lane, London, E1 6SA
Instagram: @alcotrazlondon
Twitter: @AlcotrazLondon
Facebook: @AlcotrazLondon

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